Reframe a Product So Readers Feel It Was Their Own Idea

Reframes your product or service so the reader feels they reached the idea on their own: it echoes their thoughts, answers objections before they come up and fits their identity in a subtle way that never threatens their ego.

persuasionobjectionsidentitysales copy

Product or service:
[describe your product or service]

Task: reframe this so the reader comes away feeling the idea was theirs.

How:
- echo the thoughts already going through the reader's head
- address their objections before they raise them
- align the message with who they see themselves as

Constraints: keep it subtle, and never make the reader feel their ego is under attack.

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