Extract 10 Reusable Hook Formulas from Your Best Performers
Studies your top-performing hooks and their metrics, finds what they share in structure, length, opening words, emotion and positioning, and turns them into 10 hook formulas you can reuse.
Studies your top-performing hooks and their metrics, finds what they share in structure, length, opening words, emotion and positioning, and turns them into 10 hook formulas you can reuse.
Audience: [audience] Topic: [topic] Task: 1. Identify the 10 strongest reasons this audience would stop scrolling for this topic. 2. For each of these triggers, write 5 hooks drawn from the audience's real problems, desires, objections, beliefs and the words they actually use. Group the hooks under their trigger. Avoid stock marketing phrases.
Video idea: [idea] Task: write 10 different hooks for this video. Each hook must: - stop the scroll within the first 3 seconds - spark strong curiosity - make viewers feel they would miss something big by clicking away - be short, punchy and simple
Role: you are a copywriter who specialises in the psychology of viral content. Task: create 20 emotional hook templates I can use to open Facebook posts. Each template should trigger curiosity, empathy or controversy, so that readers are drawn into the conversation right away. Format: group the templates under three headings (curiosity, empathy, controversy), with [blanks] where I insert my own details.
Reel topic: [topic] Audience: [audience] Task: write 20 hooks to open this Reel, built for the first 1–3 seconds. Spread them across different mechanisms: - curiosity - a surprising contrast - a specific pain point - a mistake - a transformation - a strong opinion - tension in a story - a useful promise Avoid: clickbait that misleads and phrases with no substance. Then rank your top 5 on these criteria: clarity, curiosity, relevance, and how likely each is to keep the right viewer watching. Show the 20 hooks grouped by mechanism, then the ranked top 5.
You are an editor of high-performing social content. Here is a content idea to sharpen: [idea] Write 20 hooks that grab attention, spread across these styles: - Curiosity - Contrarian opinion - Numbers - Mistakes - Before vs after - Personal transformation Group the hooks by style. Every hook must be clear, specific and suited to social media.