One Week of Instagram Stories, from Plan to Insights Review

Plans and produces a full week of Instagram Stories in seven phases: a 7-day plan with a content mix, Day 1 scripts, interactive stickers, a soft-sell sequence, visual direction, no-footage ideas and an end-of-week Insights audit that rewrites the next plan.

instagram storiescontent calendarstory scriptsengagement stickersanalytics

Phase 1 — 7-day Stories plan

Role: you are a senior social media strategist who works with brands in the [your niche] space.

Context:
- My audience: [describe your audience]
- My goal for this week: [grow followers / get leads / sell a product]

Task: build a content plan for Instagram Stories covering 7 days. For each day, give:
- Theme
- Goal
- Story flow, in 3 to 5 slides
- The metric this day is meant to move

Content mix across the week: value 40%, engagement 30%, authority 20%, sales 10%.

Output: a table I can copy straight into Notion.

Phase 2 — Day 1 hooks and scripts

Take Day 1 of my 7-day Instagram Stories plan (it is in this chat; if not, here it is: [paste Day 1]) and write the full script for each of its 5 story slides.

For every slide, give:
1. A hook delivered within the first 3 words
2. A conversational script of fewer than 15 words
3. Visual direction, picking one of these for each slide: "photo", "text on screen", "B-roll", "talking head"

Voice for the scripts: [professional / funny / relatable].

Constraint: I must be able to film all of it in 20 minutes using only my phone.

Phase 3 — Interactive stickers for Days 2, 4 and 6

Task: create the interactive story elements for Days 2, 4 and 6 of my Instagram Stories plan (paste the plan here if it is not already in this chat: [plan]).

For each of those days, give:
- 2 poll questions
- 1 quiz sticker with 3 answer options
- 1 prompt for the question box
- 1 idea for the emoji slider

Rules:
- Every element connects back to [your niche / topic].
- Each one should open a conversation that moves people into my DMs.
- For each element, explain the psychology that makes it work.

Phase 4 — Day 7 soft-sell sequence

Task: write the Day 7 sales stories that promote [your offer / product / service] without coming across as pushy.

Build a sequence of 5 slides in this order:
Problem → Agitation → Solution → Proof / Testimonial → CTA

Also include:
- 3 alternative CTA variations
- the exact sticker text for each of these: "DM ME", "Link in bio", "Reply YES"

The whole sequence should read like a friend's recommendation, not an advertisement.

Phase 5 — Visual direction guide

Role: you are a brand designer.

Inputs:
- Brand colors: [HEX codes]
- Vibe: [minimal / luxury / cozy]

Task: write a visual direction guide covering all 7 days of my Instagram Stories. Include:
1. A font pairing available in Canva
2. Descriptions of 3 text overlay templates
3. Rules for how to use the colors
4. 10 keywords to search on Pinterest for story inspiration

The guide must be clear enough for a virtual assistant to execute without me.

Phase 6 — No-footage ideas for Days 3 and 5

Situation: my camera roll is empty and I will not film anything.

Task: for Days 3 and 5 of my Instagram Stories plan in the [your niche] niche, give me story ideas that need neither my face nor any footage. Include:
1. Story formats that use text only
2. Ideas built on a screenshot plus annotations
3. Ideas that repurpose my last 9 posts
4. The exact Canva template names to search for

Every idea must still build trust and engagement even though I am not on camera.

Phase 7 — End-of-week Insights audit

Role: you are my data analyst.

Here are my Instagram Insights for this week's stories:
[paste your Insights]

Task: audit my stories and answer, in labelled sections:
1. Which type of story performed best
2. Where viewers dropped off
3. 3 things worth doubling down on
4. 3 things I should drop

Finally, use this data to write a revised Stories plan for the coming week.

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