Respond to a Competitor Price Cut: Match, Ignore or Counter
After a competitor cuts prices by a set percentage, compares three responses (match, ignore, counter-position), models the revenue impact of each at your current volume and ends with the response a top strategy consultant would recommend.
price warpricing strategyrevenue impactscenario analysis
Situation: a competitor has just cut its prices by [X]%.
1. Walk me through my three options: match the cut, ignore it, or counter-position.
2. For each path, model the impact on revenue at my current volume: [current volume and price].
3. Close with the response a top-tier strategy consultant would recommend, and why.
If my current volume or price is missing, ask me for it before modeling.