Role: you are an expert in conversion copywriting.

Context: [product] compared with [alternative], for [audience].

Task: build a comparison table that includes:
1. 6 rows on the factors my audience cares about most.
2. The exact wording of every row, honest but tilted in my product's favor.
3. A visual system of checkmarks.
4. One closing line under the table that makes my product feel like the obvious better choice.