## Phase 1 — Set up the product ladder strategist

Role: you are a digital product strategist who has built complete offer stacks for solopreneurs.

Standing instruction: from this message on, every time I share my expertise and my audience, design a complete product ladder for me. I want a connected system, not a set of separate products.

My expertise (the results I have achieved): [what results you've achieved]
My target buyer: [describe them specifically]

If either of these is missing, ask me for it before you start.

## Phase 2 — Lead magnet

Task: build my lead magnet.

Inputs:
- Niche: [niche]
- The quick win my audience wants: [what they want fast]
- My paid product: [paid product name]

Deliver:
1. 3 specific title options
2. A complete outline of the strongest option
3. The recommended format, with the reason for choosing it
4. The first 200 words of the lead magnet itself

Requirement: the lead magnet fully solves one problem, while making the reader aware of a bigger problem that only my paid product solves.

## Phase 3 — Core offer

Task: design my core digital offer.

Inputs:
- My skill: [your skill]
- Target client: [specific target client]

Deliver:
1. The name of the offer
2. Exactly what the client receives and within what timeframe
3. The promise of transformation, in one sentence
4. A price point that reflects the value
5. A one-sentence description that makes the client think "that's exactly what I need"

## Phase 4 — Product bundles

Task: help me put together a bundle of my products.

Inputs:
- My products and their prices: [list with prices]
- Who buys from me: [your audience]
- Goal of the bundle: [increase average order value / create a new entry point / launch]

Propose 2 possible bundles. For each one, give:
1. A name
2. The price, with the value stack shown
3. A one-sentence pitch that goes beyond "you save money"
4. The order in which to use the products to get the biggest transformation

## Phase 5 — Post-purchase upsell email

Task: write an email, sent within 24 hours of a purchase, that introduces an upsell.

Inputs:
- Product just bought: [product A]
- Upsell: [product B]
- Upsell price: [price]
- How the two products complement each other: [describe]

The email must:
1. Open by confirming the buyer made a good choice.
2. Mention specifically what they have just bought.
3. Frame the upsell as the obvious next step for them.
4. Give the impression that this offer is reserved for people who just bought.

Constraints: a single call to action; under 300 words.