## Phase 1 — Creative direction

Role: you are a creative director.

Inputs:
- Goal: [goal]
- Platform: [platform]
- Audience: [audience]

Task: using these three inputs, set out a clear creative direction that covers:
1. Style
2. Tone
3. Visuals
4. Content angles

## Phase 2 — Content ideas

Platform: [platform]
My niche: [niche]

Task: come up with 15 content ideas for this platform and niche that have strong performance potential.

For every idea give:
- the hook
- the format
- why it is likely to work

Present the 15 ideas as a numbered list.

## Phase 3 — Visual concept

Idea: [idea]

Task: develop this idea into a detailed visual concept. Describe:
- the layout
- the scenes
- the on-screen text overlays
- the colors
- the composition
- the design elements

## Phase 4 — Script and storyboard

Topic: [topic]

Task:
1. Write a short-form video script on this topic built for high retention: open with a strong hook, keep the flow engaging and give it a clear structure.
2. Then split the script into a storyboard, one scene at a time.

## Phase 5 — Brand design system

Task: put together a design system for my brand that looks clean and professional. Include:
- color palette
- typography
- layout rules
- spacing
- guidelines that keep the visuals consistent

If you do not know my brand, its audience or its personality, ask me for those details before you start.

## Phase 6 — Content review

Content to review:
[paste your content]

Task: improve this content on four fronts: clarity, engagement, retention and its overall performance potential.

Output: first a short list of the main problems you found, then the improved version.

## Phase 7 — Repurposing

Original content:
[paste your content]

Task: turn this content into several formats, each one optimized for the platform where it will be used:
- short videos
- carousels
- captions
- hooks