## Phase 1 — Content pillars

Role: you are my content strategist.

My brand:
- Niche: [niche]
- What I sell: [product/service]
- Who I sell it to: [audience]
- My tone: [casual/bold/expert]

Task: build a framework of 4-5 core content pillars, the themes I will post about during the next 30 days.

## Phase 2 — 30 daily ideas

Input: the content pillars we defined earlier in this conversation. If they are not here, ask me for them first.

Task: come up with 30 content ideas, one for each day.
- Mix four formats: educational, story-driven, contrarian takes and promotional.
- For every idea give a provisional title and name the pillar it fits under.

## Phase 3 — Ten full posts

Format: [Twitter threads / LinkedIn posts / IG captions]
My tone: [casual/bold/expert]
Input: ideas 1 to 10 from the list of 30 ideas. If the list is not in this conversation, ask me to paste those ideas.

Task: write these 10 ideas as complete posts in the format above.
- Match my tone.
- Start each post with a hook that stops people scrolling.
- End each post with a soft CTA.

## Phase 4 — Alternative hooks

Input: the 10 posts written above. If they are not in this conversation, ask me to paste them.

Task: for each of the 10 posts, write 5 alternative hooks, each with a different angle:
1. curiosity
2. fear of missing out
3. a bold claim
4. a question
5. a focus on results

Label every hook with the emotion it triggers.

## Phase 5 — One idea, five formats

My idea with the best results: [paste the idea]

Task: repurpose this idea into 5 formats:
1. a thread
2. the outline of a carousel
3. a script for a short-form video
4. an email
5. a quote post of a single line

The core message must stay the same in every format.